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Index
»
Media Studies, Advertising
»
Chapter 1
»
Advertising costs
level: Advertising costs
Questions and Answers List
level questions: Advertising costs
Question
Answer
Broadcast time slots cost advertisers different amounts: a prime time slot during The X Factor (ITV1, prime time, Saturday night) will be ____ expensive than broadcasting in a slot during Countdown (Channel 4, afternoons, week days).
more
The most expensive advertising time slot is during ___ _ ______ finals when 30 seconds costs around £200,000.
The X Factor
________ and ______ have produced some of the most expensive adverts of all time.
Guinness, Chanel
In 2007, the Guinness advert entitled _______ _____ cost £10 million.
Tipping Point
The most expensive advert ever made was produced by ______, and directed by Baz Luhrmann, for Chanel No. 5. Featuring Nicole ______, it was ___ minutes long and cost an estimated £__ million.
Chanel, Kidman, two, 18