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GCSE Business 2020-2022 OCR

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Question:

Give ways of the Distribution Channels

Author: eric_galvao



Answer:

1. Produce--Wholesaler--Retailer--Consumer Produce sells to the Wholesaler, then gets sent to the Retailer, then to the Consumer -Advantages; Reduces the Producers Transport costs [Fewer journeys to the Wholesaler then to the Retailer] -Retailers can have Small Amounts from Wholesalers, making it more Controlled 2.Producer--Retailer--Consumer Producer sells to the Retailers then to the Consumer Retailers directly Trade with the Customers, Online or Physically. 3. Producer--Consumer This is Direct Marketing, where the Producer and Consumer deal Directly with Each other Some ways this can happen are: -Mail Order Business [Customers chose from Catalogues and Order Direct -Telesales; Products sold over the Phone -Online Selling via E-commerce and M-commerce [E-commerce is selling goods and services online, M-commerce is mobile devices used to shop, buy and sell Products.]


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