Achievment: People believe that you are what you do, and they base your worth accordingly. These cultures value performance, no matter who you are. Typical achievement cultures include the U.S., Canada, Australia, and Scandinavia. Ascription: People believe that you should be valued for who you are. Power, title, and position matter in these cultures, and these roles define behavior. Typical ascription cultures include France, Italy, Japan, and Saudi Arabia.