Question:
How could Anna potentially overcome the resistance to her marketing strategy?
Author: Henriette BergoAnswer:
By initiating pilot projects, engaging with colleagues, presenting more evidence, and seeking feedback from VPs.
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Henriette Bergo![Henriette Bergo](https://lh4.googleusercontent.com/-M5w8D_DrG0c/AAAAAAAAAAI/AAAAAAAAAAA/AMZuuckyKWLxs2k5-xsE1yxzExInwflmiA/s96-c/photo.jpg)