Management accounting 2022: What factors do we have to assess customer value?

Question

What factors do we have to assess customer value?

Hjalmer Pedersen · Accepted Answer

1.	Short-run and long-run customer profitability. 
2.	Likelihood of customer retention.
3.	Potential for customer growth. 
4.	Customer reputation.
5.	Ability to learn from customers.

Management accounting 2022

What factors do we have to assess customer value?

1. Short-run and long-run customer profitability. 2. Likelihood of customer retention. 3. Potential for customer growth. 4. Customer reputation. 5. Ability to learn from customers.

Author